Disney dragon princesses?

They have a new line of expensive tchotkes in the campus bookstore; dragons. These, though, are extremely cute, colorful, glittery dragons in quasi-realistic resin sculpture; baby dragons hatching out of eggs; a momma with a clutch of eggs and one teeny-tiny baby sitting up in its shell and flapping its wings. In other words, they're wish-fulfillment dragons. I was at first entranced and then vaguely disturbed by them, when I realized how disneyfied they were. They seem a little fragile for dorm rooms or kids' rooms, too, so I'm not sure what the target market is.